Studebaker's "Lazy S" logo designed by Raymond Loewy was used from the 1950s until 1966Logo used by Studebaker for its cars produced before the mid 1930sThe Five Studebaker brothersCover of Turning Wheels magazine showing stock-appearing Studebaker Starliner at Bonneville. The streamlined shapes of Studebakers made them very popular for top speed record seekers.
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Studebaker

Studebaker Corporation, or simply Studebaker, was a United States wagon and automobile manufacturer based in South Bend, Indiana. more...

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Originally the company was a producer of wagons and was first incorporated in 1868 under the name of the Studebaker Brothers Manufacturing Company. While Studebaker entered the automotive business in 1897 to produce electric vehicles, it partnered with other builders of gasoline powered vehicles until 1911. In 1913, Studebaker introduced the first gasoline powered automobiles under its own “Studebaker” brand name. Acquired in 1954 by Packard Motors Company of Detroit, Michigan, Studebaker became a division of the Studebaker Packard Corporation from 1954 to 1962. In 1962 it when it reverted to its previous name, the Studebaker Corporation. While the company left the automobile business in 1966, Studebaker survived as an independent closed investment firm until 1967.

Early history

Henry Studebaker was a farmer, blacksmith, and wagon-maker who lived near Gettysburg, Pennsylvania in the early 19th century. By 1840 he had moved to Ohio and taught his five sons to make wagons. They all went into that business as they grew westward with the country.

Clement and Henry, Jr. became blacksmiths and foundrymen in South Bend, Indiana. They first made metal parts for freight wagons and later expanded into the manufacture of wagons. John made wheelbarrows in California and Peter made wagons in Saint Joseph, Missouri. The first major expansion in their business came from their being in place to meet the needs of the California Gold Rush in 1849.

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Rare Studebaker Jr. Goat Wagon Advertising Post CardRare Studebaker Jr. Goat Wagon Advertising Post Card $250.00 1932 1933 ? Studebaker Rockne Photo1932 1933 ? Studebaker Rockne Photo $9.99
1932 Antique Studebaker Gear Shift Car Ad1932 Antique Studebaker Gear Shift Car Ad $4.99 1954 Studebaker Chassis Factory Photo1954 Studebaker Chassis Factory Photo $9.99
1941 studebaker brochure1941 studebaker brochure $10.00 Winter 1976 Avanti Club Magazine #33 Loewy Winter 1976 Avanti Club Magazine #33 Loewy $19.99
Vintage Print Ad Studebaker Lark Cars 1960 old adsVintage Print Ad Studebaker Lark Cars 1960 old ads $5.99 1929 Studebaker Color Palm Beach, Florida Auto Ad1929 Studebaker Color Palm Beach, Florida Auto Ad $9.99
April 1965 Avanti Club Magazine Volume 1 #1 1963 1964April 1965 Avanti Club Magazine Volume 1 #1 1963 1964 $49.99 1954 Studebaker Car Body Factory Photo1954 Studebaker Car Body Factory Photo $14.99
1912 Studebaker Flanders 20 Photograph Lot Hcca Caravan1912 Studebaker Flanders 20 Photograph Lot Hcca Caravan $24.99 1954 Studebaker President Factory Photo1954 Studebaker President Factory Photo $7.99
1952 Studebaker Starliner Hdtp Interior Factory Photo 1952 Studebaker Starliner Hdtp Interior Factory Photo $19.99 1963 Studebaker Avanti Magazine Article1963 Studebaker Avanti Magazine Article $7.99
Summer 1965 Avanti Club Magazine Volume 1 #3 1963 1964Summer 1965 Avanti Club Magazine Volume 1 #3 1963 1964 $34.99 1953 1954 ? Studebaker Station Wagon Factory Photo1953 1954 ? Studebaker Station Wagon Factory Photo $11.99
1960 Studebaker Seat On Assembly Line Factory Photo1960 Studebaker Seat On Assembly Line Factory Photo $14.99 1954 Studebaker Steering & Chassis Factory Photo1954 Studebaker Steering & Chassis Factory Photo $7.99
Antique Studebaker Wood Folding Ruler-Wagons,Bu​Ggi esAntique Studebaker Wood Folding Ruler-Wagons,Bu​Ggi es $15.95 1929 Studebaker Color Automobile Vintage Ad1929 Studebaker Color Automobile Vintage Ad $9.99
1932 Studebaker Six Press Release 1932 Studebaker Six Press Release $24.99 1932 Studebakers Car Print Ad1932 Studebakers Car Print Ad $5.00
1960 Studebaker Factory Frames Photo1960 Studebaker Factory Frames Photo $14.99 1961 Lark Cruiser by Studebaker Ad1961 Lark Cruiser by Studebaker Ad $4.00
1934 Studebaker Brochure Power Brake Dan Stocking1934 Studebaker Brochure Power Brake Dan Stocking $24.99 1964 Studebaker Avanti Engine Price List Supercharger1964 Studebaker Avanti Engine Price List Supercharger $9.99
Vintage 1937 Studebaker color magazine adVintage 1937 Studebaker color magazine ad $0.99 1951 Studebaker Commander V8 Engine Factory Photo1951 Studebaker Commander V8 Engine Factory Photo $14.99
1920 1921 1922 1923 1924 ? Studebaker Willoughby Photo1920 1921 1922 1923 1924 ? Studebaker Willoughby Photo $24.99 1929 Studebaker Color Pebble Beach Vintage Auto Ad1929 Studebaker Color Pebble Beach Vintage Auto Ad $9.99
1953 1954 ? Studebaker Interior Factory Photo1953 1954 ? Studebaker Interior Factory Photo $7.99 1960 Studebaker Sewing Seats At Factory Photo1960 Studebaker Sewing Seats At Factory Photo $14.99
Spring 1977 Avanti Club Magazine #34Spring 1977 Avanti Club Magazine #34 $7.99 1950 Studebaker Factory Photo1950 Studebaker Factory Photo $7.99
Studebaker '63 Avanti Lark Cruiser Hawk Poster BrochureStudebaker '63 Avanti Lark Cruiser Hawk Poster Brochure $20.00 1962 Studebaker Gt Hawk Factory Photo1962 Studebaker Gt Hawk Factory Photo $9.99
1933 Studebaker Rockne Paint Combinations List Brochure1933 Studebaker Rockne Paint Combinations List Brochure $24.99 1951 Studebaker Commander Convertible Factory Photo1951 Studebaker Commander Convertible Factory Photo $14.99
1929 Studebaker Color Auto Southampton'S Vintage Ad1929 Studebaker Color Auto Southampton'S Vintage Ad $9.99 1954 Studebaker Break Drum Factory Photo1954 Studebaker Break Drum Factory Photo $7.99
1929 Studebaker Commander Brougham Automobile Ad1929 Studebaker Commander Brougham Automobile Ad $9.99 1951 Studebaker Land Cruiser Factory Photo1951 Studebaker Land Cruiser Factory Photo $7.99
1949 Studebaker Interior Factory Photo1949 Studebaker Interior Factory Photo $9.99 studebaker/vint​age coffee mug/1977,13th annual meetstudebaker/vint​age coffee mug/1977,13th annual meet $19.95
1933 Studebaker Rockne Six Features Comparison Brochure1933 Studebaker Rockne Six Features Comparison Brochure $24.99 1945 Vintage Ad Studebaker Weasal Tanks1945 Vintage Ad Studebaker Weasal Tanks $4.99
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